Bridgevine Appoints Robert Hamilton as Chief Financial Officer

Move supports continued company growth after launch of new direct-to-consumer ecommerce platform

VERO BEACH, Fla.--(BUSINESS WIRE)--Bridgevine, Inc., the trusted source for consumers to learn about, compare and shop for the services that shape their lives, today announced the appointment of Robert Hamilton as chief financial officer. As CFO, he will be responsible for all aspects of the company’s financial management including financial reporting, corporate governance, investor relations and compliance-related programs.

“We are pleased to welcome Rob to Bridgevine at such an exciting time in the company’s growth,” said Vinny Olmstead, president and CEO of Bridgevine. “His extensive experience in financial management and business acumen in the industry gives him the background, flexibility and skills to prove invaluable as the company continues its ongoing growth in both our business and direct-to-consumer offerings.”

Hamilton joins Bridgevine with 20 years of executive management experience in the Internet, retail wholesale and manufacturing industries. From November 1999 to January 2008, Hamilton served as CFO and treasurer at eDiets.com (NASDAQ: DIET), where he was a key participant in the successful expansion of the company into a leading online provider of diet services, information and products.

Prior to eDiets.com, Hamilton managed financial reporting for Equinox Systems, Inc., which was acquired by Avocent (NASDAQ: AVCT) in 2001. Before his work in the industry, Hamilton, a certified public accountant, was an audit manager with Arthur Andersen LLP in Boston and South Florida.

Bridgevine recently launched its consumer-facing site, Bridgevine.com, to address the often daunting task of shopping for services in a marketplace where constantly changing prices, promotions and package offerings can leave consumers unsure as to whether they are getting the best deal or even the service that best meets their need. Unlike other “comparison” shopping sites, the Bridgevine experience is differentiated by a unified shopping cart, real-time pricing, order status and scheduling to deliver the best customer experience in the industry. Bridgevine’s deep integration with leading service providers from across the country enables the company to deliver the most accurate information on services, pricing and special promotions, adding even more value to the bundled services shopping experience.

About Bridgevine

Founded in 2003, Bridgevine, Inc. is headquartered in Vero Beach, FL with an office in Atlanta, GA. The company’s consumer-facing website, Bridgevine.com, is a trusted source for consumers to learn about, compare and shop for the services that shape their lives. From communications to entertainment to security, Bridgevine.com lets consumers choose individual services that are best for them or create personalized bundles from trusted providers resulting in saved time and money. Unlike other “comparison” shopping websites, Bridgevine’s powerful technology offers a unified shopping cart, real-time pricing, order status and scheduling to deliver the best customer experience in the industry. Bridgevine’s deep integration with leading service providers from across the country — including Comcast, AT&T, D-Link, Time Warner Cable, Verizon, DIRECTV, RealNetworks, Panasonic, GameFly and more — enables Bridgevine to deliver the most accurate information on services, pricing and special promotions, adding even more value to the bundled services shopping experience. The company’s proprietary ecommerce platform is licensed by leading retailers, websites and Fortune 500 companies, making it possible for them to monetize online, call center and in-store traffic. Bridgevine was ranked 57 on the prestigious 2007 Inc. 500 list of fastest growing private companies. For more information, please visit www.bridgevine.com