Showing posts with label mark ballard. Show all posts
Showing posts with label mark ballard. Show all posts

Tuesday, September 30, 2008

AOL Launches New Digital City Website


From Lifestyle to Entertainment, DigitalCity.com Covers Local Trends with a Global Appeal

AOL announced the launch of Digital City, http://www.digitalcity.com, a new, magazine-style site that enables readers to stay on top of the latest entertainment trends and stories from around the world. Digital City takes a new approach to geo-blogging by showcasing original content with a local slant, but global appeal.

In addition to daily posts on topics ranging from the arts to fall festivities, Digital City has weekly features focusing on news and trends in entertainment, concerts, nightlife and dining. The monthly blogazine “Drink World” is devoted to the global culture of drinking.

“We’re excited to launch Digital City and to continue our legacy of providing consumers with compelling local entertainment information,” said Chris Spanos, General Manager of AOL Local. “From the serious to the irreverent, Digital City is sure to inform and entertain readers.”

Digital City, http://www.digitalcity.com, is part of the AOL Local Network, which is the largest online local network with a monthly reach of 60 million unduplicated unique visitors.* The site will be monetized through advertising packages that will be sold exclusively through Platform-A, AOL's digital advertising business.

Monday, August 11, 2008

Microsoft Flops and Loses 7% of the Browser Market in Last 12 Months - Vista Still Only Used by Less Than 15% of all Users, per Janco


Janco and the IT Productivity Center have just released their Browser and Operating System Market Share White Paper. The major findings are: Microsoft's browser market share has continued to erode and has fallen to 58.50% versus 65.48% (loss of 6.96%) in August 2007 and 82.99% (loss of 24.49%) in August 2005; Firefox has maintained its number 2 browser position and now is used by almost 19% (18.94%) of all users; Google Desktop has over 4% (4.01%) of the market; and Time Warner made a strategic error in abandoning Netscape as users continue to use Netscape even though AOL no longer supports it.

The study also finds that on the Operating System front, Microsoft's Vista has just under 15% (14.94%) of the market after almost 20 months since Vista's first release candidate (RC1). Victor Janulaitis, the CEO of Janco, said, "Both Vista and Netscape show that large companies make huge blunders in technology. In the case of Microsoft, they no longer count on moving users to new products as quickly as they want. Time Warner's short-sighted decision to abandon Netscape shows technology decisions are long-term ones, and companies that want to create value in that market need to look beyond quarter-to- quarter earnings. But the real story is the continued erosion of Microsoft's market share."